New York Post columnist Phil Mushnick is feeling the backlash today for a published column some readers believed spewed racism.
In his May 4 column space, Equal Time, Mushnick took up the argument with the fact the NBA’s Brooklyn Nets – formerly the New Jersey Nets – minority owner and famed rapper Jay-Z was involved in some of the marketing strategies, including the design of the team’s new uniforms, which are black and white.
“As long as the Nets are allowing Jay-Z to call their marketing shots — what a shock that he chose black and white as the new team colors to stress, as the Nets explained, their new “urban” home — why not have him apply the full Jay-Z treatment?,” wrote Mushnick.
“Why the Brooklyn Nets when they can be the New York N——s? The cheerleaders could be the Brooklyn B—-hes or Hoes. Team logo? A 9 mm with hollow-tip shell casings strewn beneath. Wanna be Jay-Z hip? Then go all the way!”
The column has garnered a massive reaction from readers, particularly on the popular social media site Twitter, as well as from blogger
“Well then. It appears Mushnick has been brushing up on his rap lyrics. I don’t usually jump to call people or their actions racist, but I think this one might have gone just a few feet over the line,” wrote Stephen Douglas on The Big Lead, a sports blog focusing on news and rumours from North America’s biggest professional leagues.
“Is Phil Mushnick serious? And people claim we are in a Post-Racial America? Racist “jokes” are NEVER funny,” wrote @NajiGrampus on Twitter.
“Phil Mushnick wants you to know that he has a black friend and he even once watched a full episode of Moesha. #CantBeRacist,” added @TwhitlockJason.
“Mushnick profanes our country,” added @KeithOlbermann.
Mushnick joined the New York Post in 1973, according to his online bio, and has been the TV/Radio columnist since 1982. During his time at the Post, he has covered the New Jersey Nets – now in Brooklyn – as well as the New York Rangers and New York Cosmos.